It’s 2015, we know longer have to incur high travel costs for meetings and employee training, thanks in part to technologies such as live webcasting. Live webcasting brings a global audience together via audio and video at a fraction of the cost. In fact, a recent report by Frost and Sullivan revealed that in a survey of 250 participants, 62% of the respondents said video is the most essential feature of a webcast, and 50% requested more video in webcast presentations. If you are looking to add webcasting to your enterprise tool belt, here are our top 5 essentials.
1. The ability for self-service
Up until recently, most solutions did not provide a self-service functionality. Why is self-service an important feature? Well, it gives you the freedom to record and playback meetings without tying up your already busy IT department.
2. Native integration within your CMS
Native integration is very beneficial, almost critical to your webcasting success. Why would I consider this critical you ask? For starters, a native integration will improve the user experience as users don’t have to dip into separate portals to view a webcast that will improve user adoption. Another benefit is that when you are using your native CMS, your webcasts with inherit the permissions created via your CMS.
Network bandwidth is a challenge when choosing to stream a live enterprise webcast. Especially as your business grows, you’ll want a webcasting solution that can grow with your company.
4. Automatic recording and transcriptions
Live webcasts can serve value long after the initial broadcast. Look for a live solution that provides a video-on-demand feature. Transcripts are also an important value add as they make your video searchable.
5. Simple subscription-based pricing
When you’re looking for a webcasting solution, the last thing you want is a bunch of numbers to crunch. Looking for a solution that is subscription based will save costs on streaming and storing your content.
Webcasting is a starting to catch on as one of the most cost-effective forms of communication. If you’ve checked off, all five must-haves from our list you’ll make collaboration much simpler and efficient in your enterprise.