What expense category is graphic design?

Audrey CarrollAudrey Carroll, Senior Manager, Accounting, Ramp

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When managing your business expenses, figuring out where graphic design expenses fit can be a bit tricky. Is it a marketing cost, an office expense, or something else? Let's break down how to classify graphic design expenses to keep your finances on track.

Classifying graphic design expenses

Graphic design costs can fall into several categories, depending on their purpose:

  • Advertising and marketing: If the design work is for promotional materials like ads, brochures, or social media campaigns.
  • Brand development: Expenses related to creating or updating your company’s logo, brand guidelines, or overall visual identity.
  • Website and app development: Design costs for website layouts, app interfaces, or improving user experience.
  • Office supplies and expenses: Design work for internal documents, presentations, or office signage.

Knowing where your graphic design expenses belong helps in budgeting and financial reporting, making expense management smoother.

Examples of graphic design expenses

Here are some common graphic design expenses:

  • Logo creation: Hiring a designer to craft a unique logo that represents your brand.
  • Marketing materials: Designing flyers, business cards, or banners for events and promotions.
  • Website graphics: Creating custom images or icons to enhance your website.
  • Product packaging design: Designing packaging that makes your product stand out.
  • Software subscriptions: Paying for design tools like Adobe Creative Cloud or Canva Pro.

For example, if you spend $800 on a new logo design, this would typically be categorized under brand development expenses.

Tax implications of graphic design expenses

When it's tax time, graphic design expenses are generally deductible as business expenses. Keep in mind:

  • Deductible expenses: The expense should be common and helpful for your business to qualify for a deduction. Keep detailed records and receipts to support your deductions.
  • Capital vs. current expense: Large expenses that provide long-term benefits (like a complete website overhaul) may be considered capital expenses and depreciated over time.

Consult with a tax professional to ensure you're classifying expenses correctly. Understanding these tax implications can help you maximize deductions and stay compliant with tax laws.

Let Ramp automate your expense process

Managing graphic design expenses doesn't have to be complicated. Ramp can automate the categorization, tracking, and management of these costs, saving you time and reducing errors. With real-time insights and seamless integration with your accounting tools, Ramp simplifies expense management so you can focus on growing your business.

See how Ramp automates accounting and more

As we scale we need tools that are built to scale with us - we need to see expenses real time, we need to see duplicate spend. These types of insights are important to the health of our business.

Steve Padis

SVP Finance & Strategy, Barry's

The information provided in this article does not constitute legal or financial advice and is for general informational purposes only. Please check with an attorney or financial advisor to obtain advice with respect to the content of this article.

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