What expense category does Jumbleberry fall under?
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Jumbleberry usually occupies a place in the 'Software' expense category, specifically under the 'Affiliate Marketing and Performance Advertising Software' subcategory.
Role of the Expense in Business
Jumbleberry is a powerhouse in affiliate marketing, providing a platform for performance-based advertising, crucial for businesses aiming to drive sales through affiliate networks.
Practical Example
A digital marketing agency using Jumbleberry for managing affiliate campaigns and tracking performance would categorize these expenses under 'Affiliate Marketing and Performance Advertising Software'.
Specialized Expense
For smaller businesses or startups using Jumbleberry for selective affiliate marketing efforts, it might be categorized under 'General Marketing Tools'.
Conclusion
Jumbleberry's assertive presence in the 'Software' expense category is marked by its specialized focus on affiliate marketing and performance advertising.
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As we scale we need tools that are built to scale with us - we need to see expenses real time, we need to see duplicate spend. These types of insights are important to the health of our business.
Steve Padis, SVP Finance & Strategy, Barry's
The information provided in this article does not constitute legal or financial advice and is for general informational purposes only. Please check with an attorney or financial advisor to obtain advice with respect to the content of this article.
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