Expense Category
Marketing

What expense category does marketing come under?

There is no definitive answer to this question, as it depends on how your business classifies and records expenses. However, marketing is typically considered an operational expense, which means it would fall under the category of 'operating expenses' on your income statement.

Operating expenses are those that are incurred in the day-to-day running of your business, as opposed to capital expenses, which are one-time costs associated with major investments or purchases. Marketing expenses can include anything from advertising and market research to salaries for your marketing team.

While there is no wrong answer, it's important to be consistent in how you classify expenses so that you can accurately track and report on your spending. If you have any questions, you should consult with your accountant or financial advisor.

The information provided in this article does not constitute legal or financial advice and is for general informational purposes only. Please check with an attorney or financial advisor to obtain advice with respect to the content of this article.
Marketing
“Accurate classification of expenses is vital for businesses as it forms the backbone of financial reporting, tax compliance, and strategic decision-making. It enables businesses to track and analyze their spending patterns, identify cost-saving opportunities, and assess the profitability of various operations or projects. Having a single source to turn to for accounting classification suggestions, such as the Ramp Expense Classifier tool, is immensely helpful as it provides consistency, reduces ambiguity, and streamlines the expense classification process.”
Audrey Carroll
Senior Manager, Accounting, Ramp
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“As we scale we need tools that are built to scale with us - we need to see expenses real time, we need to see duplicate spend. These types of insights are important to the health of our business.”

Steve Padis
SVP Finance & Strategy, Barry's

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