What expense category does Prolific fall under?
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Answer
Prolific confidently establishes itself in the 'Software' expense category, specifically under the 'Online Research and Survey Software' subcategory.
Role of the Expense in Business
Prolific is a standout platform for online research and surveys, offering robust tools for data collection and participant recruitment, essential for academic and market research.
Practical Example
A research institution using Prolific for participant recruitment and conducting surveys would categorize these expenses under 'Online Research and Survey Software'.
Specialized Expense
For smaller organizations or individual researchers using Prolific for specific studies, it might be categorized under 'General Research Tools'.
Conclusion
Prolific's assertive presence in the 'Software' expense category is underscored by its specialized focus on facilitating online research and surveys.
As we scale we need tools that are built to scale with us - we need to see expenses real time, we need to see duplicate spend. These types of insights are important to the health of our business.
SVP Finance & Strategy, Barry's
The information provided in this article does not constitute legal or financial advice and is for general informational purposes only. Please check with an attorney or financial advisor to obtain advice with respect to the content of this article.
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