Expense Category
Marketing

What expense category is a website?

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There is no definitive answer to this question, as it depends on how the website is being used and what purpose it serves within the business. However, there are a few general categories that a website could fall under, depending on its use.

Marketing Expense

If the website is primarily being used as a marketing tool, then it would likely fall under the marketing expense category. This would include using the website to drive traffic to a brick-and-mortar store, or using it to sell products or services online.

Operational Expense

If the website is being used primarily for operational purposes, such as managing inventory or tracking customer orders, then it would likely fall under the operational expense category. This would also include any websites that are used internally by employees, such as an intranet site.

Administrative Expense

If the website is being used for administrative purposes, such as handling customer service or processing payments, then it would likely fall under the administrative expense category. This would also include any websites that are used to manage company finances or HR.

Other

There are a number of other potential expense categories that a website could fall under, depending on its use. These could include research and development, customer relations, or even general overhead.

Ultimately, it is up to the business owner or finance team to determine which expense category is most appropriate for a website, based on its use and purpose within the company.

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As we scale we need tools that are built to scale with us - we need to see expenses real time, we need to see duplicate spend. These types of insights are important to the health of our business.
Steve Padis, SVP Finance & Strategy, Barry's
The information provided in this article does not constitute legal or financial advice and is for general informational purposes only. Please check with an attorney or financial advisor to obtain advice with respect to the content of this article.

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