OpenAI
workspace_premiumMost adopted
89%
#1
Summary
- OpenAI ranks #1 within the generative AI category, maintaining its position month-over-month.
- As of January 2026, 89% of organizations who have a vendor in the generative AI category use OpenAI: unchanged at < 1 percentage points from last year.
- OpenAI has the highest adoption among enterprise companies (93%), compared to mid-market (93%), small-to-medium businesses (88%), and micro-SMB (86%).
- OpenAI key capabilities include large language model APIs, multimodal interfaces, and developer-focused integrations, supporting text generation, image processing, and code completion at enterprise scale.
Key stats
89%
-0% YoY
Mid-Market, 41%
62%
16%
#1
#2
Adoption Rates by company size
| Company size | Adoption rate |
|---|---|
| SMB | 88% |
| Mid-market | 93% |
| Enterprise | 93% |
About OpenAI
OpenAI is an artificial intelligence research and deployment company developing advanced models like GPT and DALL-E. It aims to ensure that artificial general intelligence benefits all of humanity.
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About this data
These insights come from Ramp’s procurement and renewal data, built on real-world transactions observed across our platform. Figures represent aggregated observations from Ramp Procurement and Renewals activity.
| Date | New adopter share | Competitor switch rate | Dominant FTE segment | Adoption rate (Enterprise) | Adoption rate (Mid-Market) | Adoption rate (SMB) |
|---|---|---|---|---|---|---|
| Jan 2026 | 62% | 16% | Mid-Market, 41% | 93% | 93% | 88% |
| Dec 2025 | 72% | 16% | Mid-Market, 41% | 94% | 94% | 90% |
| Nov 2025 | 74% | 16% | Mid-Market, 42% | 94% | 94% | 90% |
| Oct 2025 | 80% | 16% | Mid-Market, 42% | 94% | 94% | 91% |
| Sep 2025 | 79% | 15% | Mid-Market, 42% | 94% | 95% | 92% |
| Aug 2025 | 79% | 14% | Mid-Market, 42% | 93% | 95% | 91% |
| Jul 2025 | 79% | 14% | Mid-Market, 42% | 93% | 95% | 91% |
| Jun 2025 | 80% | 13% | Mid-Market, 43% | 92% | 95% | 91% |
| May 2025 | 82% | 13% | Mid-Market, 43% | 92% | 95% | 91% |
| Apr 2025 | 83% | 12% | Mid-Market, 43% | 93% | 95% | 91% |
| Mar 2025 | 77% | 11% | Mid-Market, 43% | 90% | 94% | 88% |
| Feb 2025 | 79% | 9% | Mid-Market, 43% | 92% | 94% | 87% |
| Jan 2025 | 80% | 8% | Mid-Market, 42% | 94% | 93% | 87% |
| Dec 2024 | 82% | 4% | Mid-Market, 42% | 95% | 94% | 89% |
| Nov 2024 | 80% | 4% | Mid-Market, 42% | 94% | 93% | 89% |
| Oct 2024 | 80% | 4% | Mid-Market, 42% | 95% | 94% | 89% |
| Sep 2024 | 82% | 4% | Mid-Market, 42% | 96% | 95% | 90% |
| Aug 2024 | 83% | 4% | Mid-Market, 42% | 98% | 95% | 91% |
| Jul 2024 | 83% | 4% | Mid-Market, 42% | 98% | 97% | 93% |
| Jun 2024 | 89% | 4% | Mid-Market, 41% | 98% | 98% | 94% |
| May 2024 | 92% | 4% | Mid-Market, 41% | 98% | 98% | 95% |
| Apr 2024 | 90% | 3% | Mid-Market, 41% | 95% | 98% | 95% |
| Mar 2024 | 87% | 2% | Mid-Market, 41% | 97% | 98% | 95% |
| Feb 2024 | 95% | 4% | Mid-Market, 41% | 98% | 99% | 97% |