99%
0% YoY
#1
Summary
- Figma ranks #1 within the Software Design category, maintaining its position month-over-month.
- As of October 2026, 99% of organizations who have a vendor in the Software Design category use Figma: down < 1 percentage points from last year.
- Figma has the highest adoption among mid-market companies (99%), compared to enterprise (97%), small-to-medium businesses (99%), and micro-SMB (98%).
- Figma key capabilities include collaborative design interfaces, real-time editing, and cross-platform compatibility, supporting UI/UX design and prototyping workflows at scale.
Are businesses buying Figma?
Key stats
99%
0% YoY
Mid-Market, 47%
95%
26%
#1
#2
Adoption Rates by company size
| Company size | Adoption rate |
|---|---|
| SMB | 99% |
| Mid-market | 99% |
| Enterprise | 97% |
About Figma
Figma is a collaborative interface design tool that enables teams to design, prototype, and iterate together in real time. It streamlines the entire product design process in the browser.
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About this data
These insights come from Ramp’s procurement and renewal data, built on real-world transactions observed across our platform. Figures represent aggregated observations from Ramp Procurement and Renewals activity.
| Date | New adopter share | Competitor switch rate | Dominant FTE segment | Adoption rate (Enterprise) | Adoption rate (Mid-Market) | Adoption rate (SMB) |
|---|---|---|---|---|---|---|
| Sep 2026 | 95% | 26% | Mid-Market, 47% | 97% | 99% | 99% |
| Aug 2026 | 94% | 25% | Mid-Market, 47% | 97% | 99% | 99% |
| Jul 2026 | 95% | 26% | Mid-Market, 47% | 97% | 99% | 99% |
| Jun 2026 | 98% | 26% | Mid-Market, 47% | 97% | 99% | 99% |
| May 2026 | 98% | 27% | Mid-Market, 48% | 98% | 99% | 99% |
| Apr 2026 | 95% | 26% | Mid-Market, 47% | 97% | 99% | 99% |
| Mar 2026 | 93% | 28% | Mid-Market, 47% | 98% | 99% | 99% |
| Feb 2026 | 99% | 39% | Mid-Market, 48% | 98% | 99% | 99% |
| Jan 2026 | 99% | 42% | Mid-Market, 48% | 98% | 99% | 99% |
| Dec 2025 | 98% | 42% | Mid-Market, 48% | 98% | 99% | 99% |
| Nov 2025 | 98% | 40% | Mid-Market, 48% | 98% | 99% | 99% |
| Oct 2025 | 98% | 39% | Mid-Market, 49% | 98% | 99% | 99% |
| Sep 2025 | 98% | 40% | Mid-Market, 50% | 96% | 99% | 99% |
| Aug 2025 | 99% | 28% | Mid-Market, 49% | 98% | 99% | 99% |
| Jul 2025 | 98% | 29% | Mid-Market, 50% | 97% | 99% | 99% |
| Jun 2025 | 99% | 32% | Mid-Market, 49% | 97% | 99% | 99% |
| May 2025 | 98% | 30% | Mid-Market, 49% | 97% | 99% | 99% |
| Apr 2025 | 96% | 31% | Mid-Market, 49% | 97% | 98% | 99% |
| Mar 2025 | 98% | 34% | Mid-Market, 49% | 97% | 99% | 99% |
| Feb 2025 | 98% | 38% | Mid-Market, 50% | 97% | 99% | 99% |
| Jan 2025 | 98% | 33% | Mid-Market, 50% | 96% | 99% | 99% |
| Dec 2024 | 98% | 33% | Mid-Market, 50% | 96% | 99% | 99% |
| Nov 2024 | 96% | 43% | Mid-Market, 50% | 96% | 99% | 99% |
| Oct 2024 | 97% | 50% | Mid-Market, 50% | 96% | 99% | 99% |
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