Perplexity AI
11%
arrow_upward5% YoY
#4
Summary
- Perplexity AI ranks #4 within the generative AI category, maintaining its position month-over-month.
- As of March 2026, 11% of organizations who have a vendor in the generative AI category use Perplexity AI: up 5 percentage points from last year.
- Perplexity AI has the highest adoption among enterprise companies (12%), compared to mid-market (12%), small-to-medium businesses (11%), and micro-SMB (11%).
- Perplexity AI key capabilities include conversational search, real-time information retrieval, and citation-backed responses, supporting research and knowledge discovery workflows.
Are businesses buying Perplexity AI?
Key stats
11%
arrow_upward5% YoY
Mid-Market, 42%
2%
9%
#7
#4
Adoption Rates by company size
| Company size | Adoption rate |
|---|---|
| SMB | 11% |
| Mid-market | 12% |
| Enterprise | 12% |
About Perplexity AI
Perplexity AI is an AI-powered search and answer engine that delivers concise, cited responses in real time. It combines web search with natural language understanding for precise information retrieval.
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Have feedback?About this data
These insights come from Ramp’s procurement and renewal data, built on real-world transactions observed across our platform. Figures represent aggregated observations from Ramp Procurement and Renewals activity.
| Date | New adopter share | Competitor switch rate | Dominant FTE segment | Adoption rate (Enterprise) | Adoption rate (Mid-Market) | Adoption rate (SMB) |
|---|---|---|---|---|---|---|
| Feb 2026 | 2% | 9% | Mid-Market, 42% | 12% | 12% | 11% |
| Jan 2026 | 2% | 9% | Mid-Market, 43% | 12% | 11% | 11% |
| Dec 2025 | 3% | 9% | Mid-Market, 43% | 11% | 11% | 11% |
| Nov 2025 | 3% | 10% | Mid-Market, 42% | 11% | 11% | 11% |
| Oct 2025 | 4% | 10% | Mid-Market, 41% | 12% | 11% | 10% |
| Sep 2025 | 2% | 10% | Mid-Market, 40% | 12% | 9% | 9% |
| Aug 2025 | 2% | 10% | Mid-Market, 41% | 12% | 9% | 9% |
| Jul 2025 | 2% | 10% | Mid-Market, 40% | 11% | 9% | 8% |
| Jun 2025 | 2% | 10% | Mid-Market, 40% | 11% | 8% | 8% |
| May 2025 | 2% | 10% | Mid-Market, 38% | 11% | 7% | 7% |
| Apr 2025 | 2% | 11% | Mid-Market, 38% | 11% | 7% | 7% |
| Mar 2025 | 3% | 11% | Mid-Market, 37% | 10% | 6% | 6% |
| Feb 2025 | 2% | 12% | Mid-Market, 38% | 9% | 5% | 6% |
| Jan 2025 | 3% | 11% | Mid-Market, 37% | 9% | 5% | 5% |
| Dec 2024 | 2% | 11% | Mid-Market, 37% | 8% | 5% | 4% |
| Nov 2024 | 3% | 11% | Mid-Market, 37% | 7% | 4% | 4% |
| Oct 2024 | 2% | 11% | Mid-Market, 38% | 7% | 4% | 4% |
| Sep 2024 | 3% | 11% | Mid-Market, 38% | 6% | 4% | 3% |
| Aug 2024 | 1% | 13% | Mid-Market, 39% | 7% | 4% | 3% |
| Jul 2024 | 1% | 14% | Enterprise, 38% | 6% | 4% | 3% |
| Jun 2024 | 2% | 14% | Mid-Market, 38% | 6% | 3% | 3% |
| May 2024 | 1% | 13% | Mid-Market, 41% | 5% | 2% | 2% |
| Apr 2024 | 1% | 10% | Mid-Market, 40% | 6% | 2% | 2% |
| Mar 2024 | 1% | 9% | Enterprise, 37% | 7% | 2% | 1% |
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