5%
1% YoY
#5
Summary
- Pipedrive ranks #5 within the CRM category, maintaining its position month-over-month.
- As of October 2026, 5% of organizations who have a vendor in the CRM category use Pipedrive: down < 1 percentage points from last year.
- Pipedrive has the highest adoption among enterprise companies (6%), compared to mid-market (4%), small-to-medium businesses (5%), and micro-SMB (5%).
- Pipedrive key capabilities include visual sales pipeline management, activity-based selling methodology, and sales automation workflows, supporting sales teams focused on deal progression and revenue growth.
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Key stats
5%
1% YoY
Mid-Market, 40%
3%
4%
#5
#5
Adoption Rates by company size
| Company size | Adoption rate |
|---|---|
| SMB | 5% |
| Mid-market | 4% |
| Enterprise | 6% |
About Pipedrive
Pipedrive is a sales CRM platform that enables pipeline management, lead tracking, and deal automation with AI-powered insights. It helps sales teams streamline workflows and close deals more efficiently.
About this data
These insights come from Ramp’s procurement and renewal data, built on real-world transactions observed across our platform. Figures represent aggregated observations from Ramp Procurement and Renewals activity.
| Date | New adopter share | Competitor switch rate | Dominant FTE segment | Adoption rate (Enterprise) | Adoption rate (Mid-Market) | Adoption rate (SMB) |
|---|---|---|---|---|---|---|
| Sep 2026 | 3% | 4% | Mid-Market, 40% | 6% | 4% | 5% |
| Aug 2026 | 4% | 4% | Mid-Market, 41% | 6% | 4% | 5% |
| Jul 2026 | 3% | 4% | Mid-Market, 40% | 6% | 4% | 5% |
| Jun 2026 | 4% | 4% | Mid-Market, 39% | 6% | 4% | 5% |
| May 2026 | 4% | 4% | Mid-Market, 39% | 6% | 4% | 5% |
| Apr 2026 | 4% | 4% | Mid-Market, 40% | 6% | 5% | 5% |
| Mar 2026 | 4% | 4% | Mid-Market, 41% | 6% | 5% | 5% |
| Feb 2026 | 4% | 4% | Mid-Market, 42% | 6% | 5% | 5% |
| Jan 2026 | 5% | 4% | Mid-Market, 42% | 6% | 5% | 5% |
| Dec 2025 | 5% | 4% | Mid-Market, 42% | 6% | 5% | 5% |
| Nov 2025 | 4% | 4% | Mid-Market, 40% | 6% | 5% | 5% |
| Oct 2025 | 3% | 4% | Mid-Market, 39% | 7% | 5% | 5% |
| Sep 2025 | 4% | 5% | Mid-Market, 40% | 7% | 5% | 5% |
| Aug 2025 | 3% | 4% | Mid-Market, 38% | 7% | 5% | 6% |
| Jul 2025 | 5% | 4% | Mid-Market, 37% | 8% | 5% | 6% |
| Jun 2025 | 5% | 5% | Mid-Market, 38% | 8% | 5% | 6% |
| May 2025 | 3% | 4% | Mid-Market, 38% | 8% | 5% | 6% |
| Apr 2025 | 4% | 4% | Mid-Market, 37% | 8% | 5% | 6% |
| Mar 2025 | 5% | 4% | Mid-Market, 38% | 9% | 5% | 6% |
| Feb 2025 | 5% | 4% | Mid-Market, 37% | 8% | 5% | 6% |
| Jan 2025 | 4% | 4% | Enterprise, 38% | 9% | 5% | 5% |
| Dec 2024 | 3% | 4% | Mid-Market, 37% | 9% | 5% | 5% |
| Nov 2024 | 6% | 4% | Mid-Market, 39% | 9% | 5% | 6% |
| Oct 2024 | 5% | 2% | Mid-Market, 43% | 7% | 5% | 6% |
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