5%
2% YoY
#6
Summary
- Athena HQ ranks #6 within the AEO category, maintaining its position month-over-month.
- As of October 2026, 5% of organizations who have a vendor in the AEO category use Athena HQ: down 2 percentage points from last year.
- Athena HQ has the highest adoption among enterprise companies (7%), compared to mid-market (5%), small-to-medium businesses (5%), and micro-SMB (6%).
- Athena HQ key capabilities include AI answer monitoring, citation tracking, and competitive AEO analysis, supporting brands in understanding and improving their visibility in AI-powered search results.
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Key stats
5%
2% YoY
Mid-Market, 46%
2%
8%
#6
#5
Adoption Rates by company size
| Company size | Adoption rate |
|---|---|
| SMB | 5% |
| Mid-market | 5% |
| Enterprise | 7% |
About Athena HQ
Athena HQ is an AEO visibility intelligence platform that helps businesses monitor and optimize their presence in AI-generated answers and LLM outputs. It tracks brand mentions, citations, and positioning across AI answer engines.
About this data
These insights come from Ramp’s procurement and renewal data, built on real-world transactions observed across our platform. Figures represent aggregated observations from Ramp Procurement and Renewals activity.
| Date | New adopter share | Competitor switch rate | Dominant FTE segment | Adoption rate (Enterprise) | Adoption rate (Mid-Market) | Adoption rate (SMB) |
|---|---|---|---|---|---|---|
| Sep 2026 | 2% | 8% | Mid-Market, 46% | 7% | 5% | 5% |
| Aug 2026 | 2% | 8% | Mid-Market, 46% | 7% | 5% | 5% |
| Jul 2026 | — | 9% | Mid-Market, 46% | 8% | 6% | 6% |
| Jun 2026 | 5% | 10% | Mid-Market, 45% | 9% | 6% | 6% |
| May 2026 | 6% | 10% | Mid-Market, 58% | 11% | 6% | 6% |
| Apr 2026 | 8% | 12% | Mid-Market, 55% | 6% | 6% | 6% |
| Mar 2026 | 1% | 13% | Mid-Market, 49% | 7% | 6% | 6% |
| Feb 2026 | 4% | 14% | Mid-Market, 47% | 7% | 5% | 7% |
| Jan 2026 | 6% | 15% | Mid-Market, 41% | 8% | 5% | 7% |
| Dec 2025 | 2% | 15% | Mid-Market, 42% | 9% | 5% | 7% |
| Nov 2025 | — | 16% | Mid-Market, 42% | 9% | 5% | 7% |
| Oct 2025 | 3% | 19% | Enterprise, 48% | 10% | 6% | 8% |
| Sep 2025 | 29% | 19% | Mid-Market, 88% | 11% | 4% | 9% |
| Aug 2025 | 5% | 4% | — | 0% | 2% | 1% |
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