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Table of contents

Every month, billions of dollars get processed on Ramp cards for business expenses. And every month, we share the new vendors that customers are purchasing for the first time, to give you a glimpse into emerging market trends, companies on the rise, and much more. 

This month, a new name grabbed the #1 spot on our list of emerging vendors: Cursor

The popular AI coding platform generated a lot of buzz in late August after announcing its Series A, backed by a16z, Thrive Capital, OpenAI, and more. Developers are excited about the new AI-assisted coding paradigm that the company is ushering in: 

We are big fans of Cursor here at Ramp. Instead of writing code line by line, the team can now use natural language prompts to generate code and quickly edit it with the help of predictive AI. Lex Fridman’s interview with the Cursor founding team this past week is a fascinating listen on how the future of programming is changing rapidly with AI.  

Other top vendors that customers purchased for the first time in September include:

By new customer count
By new card spend
1. Cursor
2. OpenAI
3. Canva
4. Adobe
5. LinkedIn
1. HubSpot
2. Carta
3. ZoomInfo
4. Zoom
5. Slack

To understand what else is gaining traction, this month we also took a look at the vendors that saw the biggest percentage change in first-time customer count. The results were intriguing, to say the least. 

Biggest percentage change in new customer count
Biggest percentage change in new card spend
1. Cursor
2. Flow.ai
3. Replit
4. Parallels
5. Mailchimp
1. HubSpot
2. Zoom
3. Carta
4. Descope
5. Pax8

Once again, Cursor topped the list. Other AI developer platforms are also growing fast, including Flow.ai, which helps companies create custom chatbots, and Replit, another AI software development and deployment platform. Companies are clearly doubling down on developer efficiency in their race to get products to market.  

But don’t dismiss industry stalwarts. Parallels is a popular service for running Windows on Macs and Chrome OSes. It recently saw a jump in customers after announcing new AI tools to help users experiment with a wide range of AI models offline. Mailchimp is another established brand that saw a growth spurt in September, perhaps signaling that retailers are getting ready for Black Friday email campaigns. 

On the spend side, Descope is worth keeping an eye on. The cybersecurity company helps companies build more secure product logins with just a few lines of code. With cybercrime expected to cost companies $9.22 trillion globally in 2024, it’s no wonder the startup is gaining traction. 

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Head of Analytics Engineering & Data Science, Ramp
Ian leads the charge of developing Ramp’s cutting-edge data capabilities, and the platform and team behind the products and insights. Ramp’s data team leverages SQL, Python, and ML/AI techniques to empower teams across the company to make informed decisions, and to save Ramp customers time and money. Prior to joining Ramp in 2021, Ian led data teams at B2C the marketplaces Drizly and Wayfair, where he learned quite a bit about data in highly regulated environments (fintech law has nothing on alcohol law), pricing and recommendation algorithms, and everything that can go wrong shipping a rug or sofa. Ian holds a Master of Business Administration from Harvard Business School with honors, and an BA in Mathematics from Dartmouth College, where he was a member of the NCAA Alpine Ski Team. Ian lives in New York with his wife, and is an avid skier, road cyclist, and Red Sox fan.
Ramp is dedicated to helping businesses of all sizes make informed decisions. We adhere to strict editorial guidelines to ensure that our content meets and maintains our high standards.

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