Ada

Updated Aug 5, 2026
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1%
arrow_downward0% YoY
#10

Summary

  • Ada ranks #10 within the AI Support Bots category, maintaining its position month-over-month.
  • As of August 2026, 1% of organizations who have a vendor in the AI Support Bots category use Ada: down < 1 percentage points from last year.
  • Ada has the highest adoption among mid-market companies (3%), compared to enterprise (< 1%), small-to-medium businesses (< 1%), and micro-SMB (< 1%).
  • Ada key capabilities include conversational AI automation, multilingual support, and seamless human handoff, supporting scalable customer service operations.

Are businesses buying Ada?

Key stats

1%
arrow_downward0% YoY
Mid-Market, 93%
3%
6%
#8
#7

Adoption Rates by company size

Company sizeAdoption rate
SMB0%
Mid-market3%
Enterprise0%

About Ada

Ada is an AI customer service platform that deploys intelligent agents across messaging, voice, and email channels to autonomously resolve customer inquiries at scale.

Procure Ada with Ramp

AI agents handle purchasing from source to payment. Employees buy faster. Finance controls every dollar.

  • checkMatches POs to invoices automatically
  • checkManages intake, approvals, and vendor onboarding in one system
  • checkEnforces policy controls before purchases are made
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About this data

These insights come from Ramp’s procurement and renewal data, built on real-world transactions observed across our platform. Figures represent aggregated observations from Ramp Procurement and Renewals activity.

DateNew adopter shareCompetitor switch rateDominant FTE segmentAdoption rate (Enterprise)Adoption rate (Mid-Market)Adoption rate (SMB)
Jul 20263%6%Mid-Market, 93%0%3%0%
Jun 20265%Mid-Market, 93%0%2%0%
May 20266%Mid-Market, 92%0%3%1%
Apr 20266%Mid-Market, 93%0%3%1%
Mar 20262%6%Mid-Market, 94%0%3%1%
Feb 20266%Mid-Market, 94%0%3%1%
Jan 20266%Mid-Market, 94%0%3%1%
Dec 20253%6%Mid-Market, 94%0%3%1%
Nov 20258%Mid-Market, 93%0%3%0%
Oct 20252%5%Mid-Market, 93%0%3%1%
Sep 20258%Mid-Market, 93%0%3%1%
Aug 20259%Mid-Market, 93%0%3%1%
Jul 20251%9%Mid-Market, 93%0%4%1%
Jun 20251%12%Mid-Market, 92%0%3%1%
May 20252%14%Mid-Market, 92%0%3%1%
Apr 20252%19%Mid-Market, 93%0%3%1%
Mar 202521%Mid-Market, 93%0%3%1%
Feb 20253%23%Mid-Market, 92%0%4%1%
Jan 202523%Mid-Market, 92%0%3%1%
Dec 20242%33%Mid-Market, 92%0%3%1%
Nov 20244%29%Mid-Market, 94%0%3%1%
Oct 20243%40%Mid-Market, 96%0%3%1%
Sep 20243%Mid-Market, 93%0%3%0%
Aug 20242%Mid-Market, 92%0%3%1%

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