48%
4% YoY
#1
Summary
- Jira ranks #1 within the Project Management category, maintaining its position month-over-month.
- As of October 2026, 48% of organizations who have a vendor in the Project Management category use Jira: down 4 percentage points from last year.
- Jira has the highest adoption among mid-market companies (58%), compared to enterprise (54%), small-to-medium businesses (45%), and micro-SMB (42%).
- Jira key capabilities include agile project tracking, customizable workflows, and comprehensive reporting dashboards, supporting software development and IT project management.
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Key stats
48%
4% YoY
Mid-Market, 50%
25%
23%
#1
#1
Adoption Rates by company size
| Company size | Adoption rate |
|---|---|
| SMB | 45% |
| Mid-market | 58% |
| Enterprise | 54% |
About Jira
Jira is an issue and project tracking platform that enables teams to plan, track, and manage work with AI-powered automation and integrations across software development and business projects.
About this data
These insights come from Ramp’s procurement and renewal data, built on real-world transactions observed across our platform. Figures represent aggregated observations from Ramp Procurement and Renewals activity.
| Date | New adopter share | Competitor switch rate | Dominant FTE segment | Adoption rate (Enterprise) | Adoption rate (Mid-Market) | Adoption rate (SMB) |
|---|---|---|---|---|---|---|
| Sep 2026 | 25% | 23% | Mid-Market, 50% | 54% | 58% | 45% |
| Aug 2026 | 26% | 23% | Mid-Market, 50% | 55% | 58% | 46% |
| Jul 2026 | 26% | 23% | Mid-Market, 50% | 55% | 59% | 46% |
| Jun 2026 | 25% | 24% | Mid-Market, 50% | 55% | 59% | 47% |
| May 2026 | 25% | 24% | Mid-Market, 51% | 56% | 59% | 47% |
| Apr 2026 | 27% | 24% | Mid-Market, 50% | 57% | 60% | 48% |
| Mar 2026 | 27% | 24% | Mid-Market, 50% | 58% | 60% | 49% |
| Feb 2026 | 28% | 24% | Mid-Market, 51% | 60% | 60% | 49% |
| Jan 2026 | 26% | 24% | Mid-Market, 51% | 59% | 61% | 49% |
| Dec 2025 | 29% | 24% | Mid-Market, 51% | 59% | 61% | 50% |
| Nov 2025 | 31% | 24% | Mid-Market, 51% | 59% | 62% | 50% |
| Oct 2025 | 32% | 24% | Mid-Market, 51% | 58% | 61% | 50% |
| Sep 2025 | 31% | 24% | Mid-Market, 51% | 57% | 61% | 50% |
| Aug 2025 | 35% | 24% | Mid-Market, 51% | 58% | 61% | 50% |
| Jul 2025 | 30% | 24% | Mid-Market, 50% | 58% | 61% | 49% |
| Jun 2025 | 31% | 24% | Mid-Market, 51% | 60% | 61% | 49% |
| May 2025 | 32% | 25% | Mid-Market, 51% | 59% | 61% | 49% |
| Apr 2025 | 42% | 26% | Mid-Market, 51% | 59% | 62% | 49% |
| Mar 2025 | 41% | 24% | Mid-Market, 53% | 59% | 61% | 47% |
| Feb 2025 | 31% | 22% | Mid-Market, 52% | 56% | 61% | 44% |
| Jan 2025 | 31% | 22% | Mid-Market, 52% | 57% | 61% | 44% |
| Dec 2024 | 38% | 23% | Mid-Market, 53% | 58% | 61% | 43% |
| Nov 2024 | 30% | 19% | Mid-Market, 54% | 56% | 61% | 41% |
| Oct 2024 | 25% | 11% | Mid-Market, 54% | 52% | 61% | 41% |
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