6%
arrow_upward2% YoY
#7
Summary
- Omni ranks #7 within the Business Intelligence category, maintaining its position month-over-month.
- As of April 2026, 6% of organizations who have a vendor in the Business Intelligence category use Omni: up 2 percentage points from last year.
- Omni has the highest adoption among micro-SMB companies (7%), compared to small-to-medium businesses (6%), mid-market (5%), and enterprise (3%).
- Omni key capabilities include cloud-native analytics, self-service data exploration, and collaborative business intelligence features, supporting scalable data analysis and reporting workflows.
Are businesses buying Omni?
Key stats
6%
arrow_upward2% YoY
Mid-Market, 76%
9%
7%
#5
#6
Adoption Rates by company size
| Company size | Adoption rate |
|---|---|
| SMB | 6% |
| Mid-market | 5% |
| Enterprise | 3% |
About Omni
Omni Analytics is a modern business intelligence platform that connects data from multiple sources into one workspace. It enables teams to explore, analyze, and share insights collaboratively.
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Have feedback?About this data
These insights come from Ramp’s procurement and renewal data, built on real-world transactions observed across our platform. Figures represent aggregated observations from Ramp Procurement and Renewals activity.
| Date | New adopter share | Competitor switch rate | Dominant FTE segment | Adoption rate (Enterprise) | Adoption rate (Mid-Market) | Adoption rate (SMB) |
|---|---|---|---|---|---|---|
| Mar 2026 | 9% | 7% | Mid-Market, 76% | 3% | 5% | 6% |
| Feb 2026 | 2% | 6% | Mid-Market, 77% | 0% | 4% | 6% |
| Jan 2026 | 4% | 6% | Mid-Market, 76% | 0% | 4% | 6% |
| Dec 2025 | 5% | 6% | Mid-Market, 76% | 0% | 4% | 5% |
| Nov 2025 | 3% | 5% | Mid-Market, 74% | 0% | 4% | 5% |
| Oct 2025 | 6% | 5% | Mid-Market, 73% | 0% | 4% | 5% |
| Sep 2025 | 4% | 4% | Mid-Market, 72% | 0% | 3% | 5% |
| Aug 2025 | 2% | 4% | Mid-Market, 72% | 0% | 3% | 5% |
| Jul 2025 | — | 3% | Mid-Market, 72% | 0% | 3% | 5% |
| Jun 2025 | 3% | 3% | Mid-Market, 74% | 0% | 3% | 5% |
| May 2025 | 6% | 3% | Mid-Market, 73% | 0% | 3% | 5% |
| Apr 2025 | 2% | 3% | Mid-Market, 69% | 0% | 3% | 5% |
| Mar 2025 | 2% | 4% | Mid-Market, 68% | 0% | 3% | 5% |
| Feb 2025 | 3% | 3% | Mid-Market, 64% | 0% | 2% | 5% |
| Jan 2025 | 5% | 2% | Mid-Market, 59% | 0% | 2% | 5% |
| Dec 2024 | 1% | 2% | Mid-Market, 61% | 0% | 2% | 5% |
| Nov 2024 | 1% | 2% | Mid-Market, 59% | 0% | 2% | 5% |
| Oct 2024 | 3% | 3% | Mid-Market, 58% | 0% | 2% | 5% |
| Sep 2024 | 5% | — | Mid-Market, 61% | 0% | 1% | 4% |
| Aug 2024 | 3% | — | Mid-Market, 66% | 0% | 1% | 4% |
| Jul 2024 | 6% | — | Mid-Market, 66% | 0% | 2% | 3% |
| Jun 2024 | — | — | Mid-Market, 57% | 0% | 1% | 3% |
| May 2024 | 2% | — | SMB, 53% | 0% | 1% | 3% |
| Apr 2024 | 4% | — | Mid-Market, 51% | 0% | 1% | 4% |
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