3%
arrow_downward1% YoY
#7
Summary
- PitchBook ranks #8 within the Sales Data Providers category, maintaining its position month-over-month.
- As of April 2026, 3% of organizations who have a vendor in the Sales Data Providers category use PitchBook: down 1 percentage point from last year.
- PitchBook has an adoption rate of 3% across all FTE segments (micro-SMB, small-to-medium businesses, mid-market, and enterprise).
- PitchBook key capabilities include private market data, deal sourcing intelligence, and valuation analytics, supporting investment professionals' research and business development activities.
Are businesses buying PitchBook?
Key stats
3%
arrow_downward1% YoY
Mid-Market, 45%
2%
1%
#6
#12
Adoption Rates by company size
| Company size | Adoption rate |
|---|---|
| SMB | 3% |
| Mid-market | 3% |
| Enterprise | 3% |
About PitchBook
PitchBook is a private market intelligence platform that provides comprehensive data, research, and analytics on companies, deals, investors, and funds. It helps investment professionals conduct due diligence and market analysis across private equity and venture capital markets.
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Have feedback?About this data
These insights come from Ramp’s procurement and renewal data, built on real-world transactions observed across our platform. Figures represent aggregated observations from Ramp Procurement and Renewals activity.
| Date | New adopter share | Competitor switch rate | Dominant FTE segment | Adoption rate (Enterprise) | Adoption rate (Mid-Market) | Adoption rate (SMB) |
|---|---|---|---|---|---|---|
| Mar 2026 | 2% | 1% | Mid-Market, 45% | 3% | 3% | 3% |
| Feb 2026 | 2% | 1% | Mid-Market, 46% | 3% | 3% | 3% |
| Jan 2026 | 3% | 1% | Mid-Market, 44% | 3% | 3% | 3% |
| Dec 2025 | 1% | 1% | Mid-Market, 43% | 3% | 3% | 3% |
| Nov 2025 | 2% | 1% | Mid-Market, 44% | 3% | 3% | 3% |
| Oct 2025 | 2% | 1% | Mid-Market, 45% | 3% | 3% | 3% |
| Sep 2025 | 1% | 1% | Mid-Market, 44% | 3% | 3% | 3% |
| Aug 2025 | 2% | 1% | Mid-Market, 43% | 4% | 3% | 3% |
| Jul 2025 | 2% | 1% | Mid-Market, 44% | 4% | 3% | 3% |
| Jun 2025 | 2% | 1% | Mid-Market, 47% | 4% | 3% | 3% |
| May 2025 | 1% | 2% | Mid-Market, 47% | 3% | 3% | 3% |
| Apr 2025 | 1% | 2% | Mid-Market, 46% | 3% | 3% | 3% |
| Mar 2025 | 1% | 2% | Mid-Market, 44% | 3% | 3% | 4% |
| Feb 2025 | 4% | 2% | Mid-Market, 44% | 4% | 3% | 4% |
| Jan 2025 | 4% | 2% | Mid-Market, 47% | 4% | 3% | 4% |
| Dec 2024 | 2% | 2% | Mid-Market, 47% | 2% | 3% | 3% |
| Nov 2024 | 2% | 2% | Mid-Market, 47% | 2% | 3% | 3% |
| Oct 2024 | 3% | 2% | Mid-Market, 49% | 3% | 3% | 3% |
| Sep 2024 | 3% | 3% | Mid-Market, 50% | 3% | 4% | 3% |
| Aug 2024 | 2% | 3% | Mid-Market, 48% | 3% | 4% | 3% |
| Jul 2024 | 3% | 3% | Mid-Market, 47% | 3% | 4% | 3% |
| Jun 2024 | 2% | 4% | Mid-Market, 46% | 3% | 4% | 3% |
| May 2024 | 2% | 4% | Mid-Market, 48% | 3% | 4% | 3% |
| Apr 2024 | 3% | 4% | Mid-Market, 49% | 4% | 4% | 3% |
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