Top SaaS vendors on Ramp (September 2025)
Every month, Ramp processes billions of dollars in business expenses on its corporate card and bill pay platform. And every month, we rank the new vendors that customers are purchasing from for the first time to give you a glimpse into emerging market trends, companies on the rise, and much more.
I saw this funny tweet from Joe Weisenthal (host of Odd Lots, one of my favorite podcasts).
I don’t think the agent is being lazy here, as Joe says. Most likely, OpenAI built an agent mode primed to ask the user for more context before kicking off most tasks, and, here, the model did just as directed. Unfortunately, this can make a simple task feel more difficult than necessary.
That instinct to ask for more context is designed to solve a stubborn issue with AI generally: the tendency to hallucinate, make assumptions, and provide answers when it doesn’t have them. More context can help avoid those issues, so more AI companies are prioritizing it.
Many AI companies are working on making agents more reliable and usable. Two other software companies featured on our fastest-growing list are building software to improve agents. Augment Code is an AI coding platform with an agent that can handle large codebases and access native tools and MCPs. Braintrust.dev has built a data and observability platform to evaluate the performance of AI agents, scoring them on benchmarks like toxicity, accuracy, and hallucination.
I asked Austin Ray, who leads our AI developer experience team at Ramp, for his thoughts:
“Braintrust’s product is a world-class data platform for AI. It provides data infrastructure to ingest and query AI inputs and outputs at scale, a foundation that companies operationalize to perform critical workflows such as prompt engineering, incident triage, data labeling, and evals.”
Here’s a breakdown of the top SaaS vendors last month:
By new customer count | By new spend |
|---|---|
1. OpenAI | 1. HubSpot |
2. Intuit | 2. Carta |
3. Anthropic | 3. Vanta |
4. Canva | 4. Pipe17 |
5. Adobe | 5. Avalara |
And the fastest-growing vendors:
By largest percentage change in new customer count | By largest percentage change in new spend |
|---|---|
1. Splashtop | 1. Pipe17 |
2. Augment Code | 2. Datalane |
3. Maxon | 3. Braintrust.dev |
4. Prezi | 4. People Data Labs |
5. New Relic | 5. JumpCloud |
Standouts
- Datalane is a new player in data enrichment. Their platform specifically targets contact data in the restaurant and beauty space, two sectors with notoriously difficult-to-reach business owners. I’m especially interested in how Datalane resolves the key contacts issue for small, local businesses in restaurants and beauty: finding the key decision-makers in these businesses is hard when most of them aren’t on LinkedIn or other online platforms.
- People Data Labs is another growing vendor in data enrichment. I’ll note they go beyond the typical sales contact database by having a product specced for recruiting and investing (looking for your next founder or AI engineer)? Speaking of, did you read our last report on trends in data enrichment?
For more analysis of Ramp spend data, follow me on X and LinkedIn, and check out Ramp Economics Lab. See you next month.
