Summary
- Auth0 ranks #2 within the Identity Providers category, maintaining its position month-over-month.
- As of July 2026, 58% of organizations who have a vendor in the Identity Providers category use Auth0: down 4 percentage points from last year.
- Auth0 has the highest adoption among enterprise companies (76%), compared to mid-market (68%), small-to-medium businesses (55%), and micro-SMB (50%).
- Auth0 key capabilities include universal login, multi-factor authentication, and social identity connections, supporting secure user authentication for web and mobile applications.
Are businesses buying Auth0?
Key stats
Adoption Rates by company size
| Company size | Adoption rate |
|---|---|
| SMB | 55% |
| Mid-market | 68% |
| Enterprise | 76% |
About Auth0
Auth0 is an authentication and authorization platform that enables secure user and AI agent identity management through SDKs, SSO, and fine-grained access controls for enterprise applications.
Similar solutions
About this data
These insights come from Ramp’s procurement and renewal data, built on real-world transactions observed across our platform. Figures represent aggregated observations from Ramp Procurement and Renewals activity.
| Date | New adopter share | Competitor switch rate | Dominant FTE segment | Adoption rate (Enterprise) | Adoption rate (Mid-Market) | Adoption rate (SMB) |
|---|---|---|---|---|---|---|
| Jun 2026 | 47% | 45% | Mid-Market, 52% | 76% | 68% | 55% |
| May 2026 | 51% | 45% | Mid-Market, 53% | 76% | 68% | 56% |
| Apr 2026 | 53% | 45% | Mid-Market, 52% | 76% | 69% | 57% |
| Mar 2026 | 51% | 45% | Mid-Market, 51% | 76% | 68% | 57% |
| Feb 2026 | 55% | 45% | Mid-Market, 51% | 76% | 69% | 57% |
| Jan 2026 | 50% | 44% | Mid-Market, 52% | 77% | 67% | 58% |
| Dec 2025 | 59% | 44% | Mid-Market, 52% | 75% | 68% | 59% |
| Nov 2025 | 59% | 45% | Mid-Market, 52% | 72% | 68% | 59% |
| Oct 2025 | 51% | 45% | Mid-Market, 53% | 74% | 68% | 59% |
| Sep 2025 | 52% | 45% | Mid-Market, 53% | 72% | 70% | 59% |
| Aug 2025 | 52% | 45% | Mid-Market, 54% | 74% | 70% | 60% |
| Jul 2025 | 63% | 45% | Mid-Market, 53% | 76% | 71% | 60% |
| Jun 2025 | 64% | 45% | Mid-Market, 54% | 79% | 70% | 60% |
| May 2025 | 57% | 37% | Mid-Market, 53% | 82% | 70% | 60% |
| Apr 2025 | 63% | 37% | Mid-Market, 54% | 82% | 69% | 61% |
| Mar 2025 | 69% | 36% | Mid-Market, 53% | 81% | 70% | 60% |
| Feb 2025 | 65% | 33% | Mid-Market, 56% | 81% | 68% | 58% |
| Jan 2025 | 66% | 33% | Mid-Market, 56% | 78% | 69% | 58% |
| Dec 2024 | 61% | 34% | Mid-Market, 57% | 72% | 68% | 58% |
| Nov 2024 | 68% | 32% | Mid-Market, 57% | 75% | 69% | 58% |
| Oct 2024 | 42% | 30% | Mid-Market, 56% | 73% | 68% | 58% |
| Sep 2024 | 52% | 32% | Mid-Market, 57% | 85% | 67% | 59% |
| Aug 2024 | 47% | 29% | Mid-Market, 56% | 83% | 67% | 60% |
| Jul 2024 | 52% | 40% | Mid-Market, 56% | 83% | 66% | 61% |
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