Okta
workspace_premiumMost adopted
switch_access_shortcutMost switched to
59%
arrow_downward4% YoY
#1
Summary
- Okta ranks #1 within the Identity Providers category, maintaining its position month-over-month.
- As of July 2026, 59% of organizations who have a vendor in the Identity Providers category use Okta: down 4 percentage points from last year.
- Okta has the highest adoption among enterprise companies (76%), compared to mid-market (69%), small-to-medium businesses (55%), and micro-SMB (50%).
- Okta key capabilities include single sign-on (SSO), multi-factor authentication, and lifecycle management, supporting enterprise identity and access management across cloud applications.
Are businesses buying Okta?
Key stats
59%
arrow_downward4% YoY
Mid-Market, 53%
47%
45%
#2
#1
Adoption Rates by company size
| Company size | Adoption rate |
|---|---|
| SMB | 55% |
| Mid-market | 69% |
| Enterprise | 76% |
About Okta
Okta is an identity and access management platform that provides single sign-on, multi-factor authentication, and identity security for workforce, customer, and AI agent identities across enterprise environments.
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Have feedback?About this data
These insights come from Ramp’s procurement and renewal data, built on real-world transactions observed across our platform. Figures represent aggregated observations from Ramp Procurement and Renewals activity.
| Date | New adopter share | Competitor switch rate | Dominant FTE segment | Adoption rate (Enterprise) | Adoption rate (Mid-Market) | Adoption rate (SMB) |
|---|---|---|---|---|---|---|
| Jun 2026 | 47% | 45% | Mid-Market, 53% | 76% | 69% | 55% |
| May 2026 | 51% | 46% | Mid-Market, 53% | 76% | 69% | 56% |
| Apr 2026 | 54% | 46% | Mid-Market, 52% | 76% | 69% | 57% |
| Mar 2026 | 51% | 46% | Mid-Market, 52% | 76% | 69% | 57% |
| Feb 2026 | 56% | 46% | Mid-Market, 51% | 76% | 69% | 58% |
| Jan 2026 | 53% | 46% | Mid-Market, 51% | 77% | 68% | 59% |
| Dec 2025 | 59% | 46% | Mid-Market, 52% | 78% | 68% | 59% |
| Nov 2025 | 62% | 46% | Mid-Market, 51% | 75% | 68% | 59% |
| Oct 2025 | 51% | 46% | Mid-Market, 52% | 77% | 68% | 59% |
| Sep 2025 | 52% | 46% | Mid-Market, 53% | 76% | 70% | 59% |
| Aug 2025 | 51% | 46% | Mid-Market, 53% | 78% | 70% | 60% |
| Jul 2025 | 62% | 45% | Mid-Market, 53% | 80% | 71% | 59% |
| Jun 2025 | 67% | 45% | Mid-Market, 54% | 83% | 70% | 60% |
| May 2025 | 56% | 38% | Mid-Market, 53% | 82% | 69% | 59% |
| Apr 2025 | 61% | 39% | Mid-Market, 54% | 82% | 69% | 60% |
| Mar 2025 | 69% | 38% | Mid-Market, 53% | 81% | 69% | 59% |
| Feb 2025 | 64% | 31% | Mid-Market, 56% | 81% | 67% | 57% |
| Jan 2025 | 64% | 27% | Mid-Market, 56% | 78% | 68% | 57% |
| Dec 2024 | 58% | 26% | Mid-Market, 57% | 72% | 68% | 57% |
| Nov 2024 | 65% | 25% | Mid-Market, 58% | 75% | 68% | 58% |
| Oct 2024 | 44% | 26% | Mid-Market, 56% | 73% | 69% | 58% |
| Sep 2024 | 50% | 27% | Mid-Market, 57% | 85% | 67% | 59% |
| Aug 2024 | 47% | 26% | Mid-Market, 57% | 83% | 67% | 60% |
| Jul 2024 | 52% | 27% | Mid-Market, 56% | 83% | 67% | 61% |
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