7%
#4
Summary
- Constant Contact ranks #4 within the Email Marketing category, maintaining its position month-over-month.
- As of February 2026, 7% of organizations who have a vendor in the Email Marketing category use Constant Contact: unchanged at < 1 percentage points from last year.
- Constant Contact has the highest adoption among enterprise companies (15%), compared to mid-market (10%), small-to-medium businesses (6%), and micro-SMB (4%).
- Constant Contact key capabilities include drag-and-drop email builder, contact list management, and automated drip campaigns, supporting small business email marketing and customer engagement.
Key stats
7%
-0% YoY
Mid-Market, 46%
8%
24%
#4
#2
Adoption Rates by company size
| Company size | Adoption rate |
|---|---|
| SMB | 6% |
| Mid-market | 10% |
| Enterprise | 15% |
About Constant Contact
Constant Contact is an email marketing platform that helps small businesses create professional email campaigns, automate marketing workflows, and grow their audience through templates and analytics.
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Have feedback?About this data
These insights come from Ramp’s procurement and renewal data, built on real-world transactions observed across our platform. Figures represent aggregated observations from Ramp Procurement and Renewals activity.
| Date | New adopter share | Competitor switch rate | Dominant FTE segment | Adoption rate (Enterprise) | Adoption rate (Mid-Market) | Adoption rate (SMB) |
|---|---|---|---|---|---|---|
| Jan 2026 | 8% | 24% | Mid-Market, 46% | 15% | 10% | 6% |
| Dec 2025 | 9% | 23% | Mid-Market, 47% | 14% | 10% | 6% |
| Nov 2025 | 6% | 23% | Mid-Market, 48% | 14% | 11% | 6% |
| Oct 2025 | 11% | 23% | Mid-Market, 48% | 14% | 10% | 6% |
| Sep 2025 | 7% | 22% | Mid-Market, 48% | 13% | 10% | 6% |
| Aug 2025 | 4% | 22% | Mid-Market, 47% | 13% | 10% | 6% |
| Jul 2025 | 8% | 22% | Mid-Market, 49% | 12% | 10% | 6% |
| Jun 2025 | 8% | 22% | Mid-Market, 48% | 11% | 10% | 6% |
| May 2025 | 7% | 22% | Mid-Market, 48% | 11% | 10% | 6% |
| Apr 2025 | 8% | 22% | Mid-Market, 47% | 10% | 10% | 6% |
| Mar 2025 | 8% | 22% | Mid-Market, 47% | 10% | 10% | 6% |
| Feb 2025 | 7% | 22% | Mid-Market, 47% | 11% | 10% | 6% |
| Jan 2025 | 11% | 23% | Mid-Market, 48% | 11% | 9% | 6% |
| Dec 2024 | 11% | 26% | Mid-Market, 47% | 12% | 9% | 6% |
| Nov 2024 | 11% | 26% | Mid-Market, 47% | 13% | 8% | 5% |
| Oct 2024 | 10% | 26% | Mid-Market, 49% | 14% | 8% | 5% |
| Sep 2024 | 6% | 28% | Mid-Market, 48% | 13% | 8% | 5% |
| Aug 2024 | 10% | 31% | Mid-Market, 47% | 13% | 8% | 5% |
| Jul 2024 | 8% | 31% | Mid-Market, 47% | 14% | 7% | 5% |
| Jun 2024 | 8% | 33% | Mid-Market, 48% | 14% | 7% | 4% |
| May 2024 | 5% | 34% | Mid-Market, 47% | 14% | 6% | 4% |
| Apr 2024 | 6% | 39% | Mid-Market, 47% | 15% | 7% | 4% |
| Mar 2024 | 5% | 37% | Mid-Market, 46% | 15% | 6% | 4% |
| Feb 2024 | 4% | 32% | Mid-Market, 46% | 15% | 7% | 4% |
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