10%
arrow_upward1% YoY
#3
Summary
- Constant Contact ranks #3 within the Email Marketing category, maintaining its position month-over-month.
- As of April 2026, 10% of organizations who have a vendor in the Email Marketing category use Constant Contact: up 1 percentage point from last year.
- Constant Contact has the highest adoption among enterprise companies (23%), compared to mid-market (15%), small-to-medium businesses (8%), and micro-SMB (7%).
- Constant Contact key capabilities include drag-and-drop email builder, contact list management, and automated drip campaigns, supporting small business email marketing and customer engagement.
Are businesses buying Constant Contact?
Key stats
10%
arrow_upward1% YoY
Mid-Market, 46%
15%
23%
#2
#2
Adoption Rates by company size
| Company size | Adoption rate |
|---|---|
| SMB | 8% |
| Mid-market | 15% |
| Enterprise | 23% |
About Constant Contact
Constant Contact is an email marketing platform that helps small businesses create professional email campaigns, automate marketing workflows, and grow their audience through templates and analytics.
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Have feedback?About this data
These insights come from Ramp’s procurement and renewal data, built on real-world transactions observed across our platform. Figures represent aggregated observations from Ramp Procurement and Renewals activity.
| Date | New adopter share | Competitor switch rate | Dominant FTE segment | Adoption rate (Enterprise) | Adoption rate (Mid-Market) | Adoption rate (SMB) |
|---|---|---|---|---|---|---|
| Mar 2026 | 15% | 23% | Mid-Market, 46% | 23% | 15% | 8% |
| Feb 2026 | 14% | 23% | Mid-Market, 46% | 22% | 14% | 8% |
| Jan 2026 | 11% | 22% | Mid-Market, 47% | 21% | 14% | 8% |
| Dec 2025 | 11% | 22% | Mid-Market, 48% | 19% | 14% | 8% |
| Nov 2025 | 12% | 22% | Mid-Market, 48% | 19% | 14% | 8% |
| Oct 2025 | 14% | 21% | Mid-Market, 49% | 18% | 14% | 8% |
| Sep 2025 | 11% | 21% | Mid-Market, 48% | 17% | 13% | 7% |
| Aug 2025 | 9% | 21% | Mid-Market, 48% | 17% | 13% | 7% |
| Jul 2025 | 11% | 20% | Mid-Market, 49% | 16% | 14% | 7% |
| Jun 2025 | 10% | 20% | Mid-Market, 49% | 13% | 13% | 8% |
| May 2025 | 8% | 20% | Mid-Market, 48% | 15% | 14% | 7% |
| Apr 2025 | 11% | 21% | Mid-Market, 48% | 14% | 14% | 7% |
| Mar 2025 | 9% | 21% | Mid-Market, 48% | 15% | 13% | 7% |
| Feb 2025 | 9% | 24% | Mid-Market, 48% | 16% | 13% | 7% |
| Jan 2025 | 14% | 24% | Mid-Market, 49% | 17% | 13% | 7% |
| Dec 2024 | 14% | 24% | Mid-Market, 47% | 19% | 12% | 7% |
| Nov 2024 | 13% | 24% | Mid-Market, 47% | 20% | 11% | 7% |
| Oct 2024 | 11% | 24% | Mid-Market, 49% | 21% | 12% | 7% |
| Sep 2024 | 7% | 25% | Mid-Market, 48% | 19% | 11% | 7% |
| Aug 2024 | 11% | 28% | Mid-Market, 48% | 17% | 11% | 7% |
| Jul 2024 | 11% | 28% | Mid-Market, 47% | 18% | 11% | 6% |
| Jun 2024 | 9% | 31% | Mid-Market, 48% | 19% | 10% | 6% |
| May 2024 | 8% | 34% | Mid-Market, 47% | 18% | 9% | 6% |
| Apr 2024 | 9% | 34% | Mid-Market, 48% | 20% | 9% | 6% |
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