2%
#12
Summary
- Kinsta ranks #13 within the Web Hosting & Site Builders category, maintaining its position month-over-month.
- As of April 2026, 2% of organizations who have a vendor in the Web Hosting & Site Builders category use Kinsta: unchanged at < 1 percentage points from last year.
- Kinsta has the highest adoption among enterprise companies (4%), compared to mid-market (4%), small-to-medium businesses (2%), and micro-SMB (1%).
Key stats
2%
-0% YoY
Mid-Market, 48%
1%
1%
#12
#11
Adoption Rates by company size
| Company size | Adoption rate |
|---|---|
| SMB | 2% |
| Mid-market | 4% |
| Enterprise | 4% |
About Kinsta
Kinsta is a premium managed WordPress hosting provider built on Google Cloud Platform, offering high-performance hosting with developer-friendly tools.
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Have feedback?About this data
These insights come from Ramp’s procurement and renewal data, built on real-world transactions observed across our platform. Figures represent aggregated observations from Ramp Procurement and Renewals activity.
| Date | New adopter share | Competitor switch rate | Dominant FTE segment | Adoption rate (Enterprise) | Adoption rate (Mid-Market) | Adoption rate (SMB) |
|---|---|---|---|---|---|---|
| Mar 2026 | 1% | 1% | Mid-Market, 48% | 4% | 4% | 2% |
| Feb 2026 | 1% | 1% | Mid-Market, 51% | 3% | 4% | 2% |
| Jan 2026 | 2% | 1% | Mid-Market, 54% | 3% | 4% | 2% |
| Dec 2025 | 1% | 1% | Mid-Market, 54% | 3% | 4% | 2% |
| Nov 2025 | 1% | 1% | Mid-Market, 55% | 3% | 4% | 2% |
| Oct 2025 | 1% | 1% | Mid-Market, 56% | 2% | 4% | 2% |
| Sep 2025 | 2% | 1% | Mid-Market, 54% | 2% | 4% | 2% |
| Aug 2025 | 3% | 1% | Mid-Market, 54% | 3% | 4% | 2% |
| Jul 2025 | 2% | 1% | Mid-Market, 54% | 2% | 4% | 1% |
| Jun 2025 | 1% | 1% | Mid-Market, 54% | 2% | 4% | 1% |
| May 2025 | 1% | 1% | Mid-Market, 53% | 2% | 4% | 1% |
| Apr 2025 | 1% | 1% | Mid-Market, 53% | 2% | 4% | 1% |
| Mar 2025 | 1% | 1% | Mid-Market, 53% | 3% | 4% | 2% |
| Feb 2025 | 0% | 1% | Mid-Market, 53% | 3% | 4% | 2% |
| Jan 2025 | 1% | 1% | Mid-Market, 52% | 3% | 4% | 2% |
| Dec 2024 | 1% | 1% | Mid-Market, 51% | 3% | 4% | 2% |
| Nov 2024 | 1% | 1% | Mid-Market, 51% | 3% | 4% | 2% |
| Oct 2024 | 2% | 1% | Mid-Market, 49% | 3% | 4% | 2% |
| Sep 2024 | 1% | 1% | Mid-Market, 50% | 3% | 4% | 2% |
| Aug 2024 | 1% | 1% | Mid-Market, 49% | 3% | 4% | 2% |
| Jul 2024 | 1% | 1% | Mid-Market, 51% | 4% | 4% | 2% |
| Jun 2024 | 1% | 1% | Mid-Market, 51% | 3% | 4% | 2% |
| May 2024 | 2% | 1% | Mid-Market, 52% | 3% | 4% | 2% |
| Apr 2024 | 0% | 1% | Mid-Market, 56% | 3% | 4% | 2% |
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