Vercel
19%
arrow_upward5% YoY
#3
Summary
- Vercel ranks #3 within the Web Hosting & Site Builders category, maintaining its position month-over-month.
- As of March 2026, 19% of organizations who have a vendor in the Web Hosting & Site Builders category use Vercel: up 5 percentage points from last year.
- Vercel has the highest adoption among micro-SMB companies (21%), compared to small-to-medium businesses (19%), mid-market (17%), and enterprise (17%).
- Vercel key capabilities include instant deployments, serverless functions, and edge computing infrastructure, supporting frontend teams building and hosting modern web applications at scale.
Are businesses buying Vercel?
Key stats
19%
arrow_upward5% YoY
Mid-Market, 40%
14%
15%
#2
#3
Adoption Rates by company size
| Company size | Adoption rate |
|---|---|
| SMB | 19% |
| Mid-market | 17% |
| Enterprise | 17% |
About Vercel
Vercel is a frontend cloud platform that enables developers to build, deploy, and host web applications with serverless functions and edge computing. It provides instant deployments and global CDN infrastructure.
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Have feedback?About this data
These insights come from Ramp’s procurement and renewal data, built on real-world transactions observed across our platform. Figures represent aggregated observations from Ramp Procurement and Renewals activity.
| Date | New adopter share | Competitor switch rate | Dominant FTE segment | Adoption rate (Enterprise) | Adoption rate (Mid-Market) | Adoption rate (SMB) |
|---|---|---|---|---|---|---|
| Feb 2026 | 14% | 15% | Mid-Market, 40% | 17% | 17% | 19% |
| Jan 2026 | 12% | 14% | Mid-Market, 40% | 17% | 16% | 19% |
| Dec 2025 | 10% | 14% | Mid-Market, 40% | 17% | 16% | 19% |
| Nov 2025 | 11% | 14% | Mid-Market, 39% | 18% | 16% | 19% |
| Oct 2025 | 10% | 14% | Mid-Market, 39% | 19% | 16% | 18% |
| Sep 2025 | 12% | 14% | Mid-Market, 38% | 18% | 15% | 18% |
| Aug 2025 | 14% | 14% | Mid-Market, 38% | 18% | 15% | 18% |
| Jul 2025 | 17% | 14% | Mid-Market, 37% | 17% | 15% | 17% |
| Jun 2025 | 11% | 14% | Mid-Market, 37% | 17% | 14% | 16% |
| May 2025 | 10% | 14% | Mid-Market, 36% | 16% | 13% | 15% |
| Apr 2025 | 13% | 13% | Mid-Market, 36% | 16% | 12% | 15% |
| Mar 2025 | 12% | 13% | Mid-Market, 35% | 16% | 12% | 14% |
| Feb 2025 | 9% | 12% | Mid-Market, 36% | 16% | 11% | 14% |
| Jan 2025 | 10% | 9% | Mid-Market, 35% | 15% | 11% | 14% |
| Dec 2024 | 7% | 9% | Mid-Market, 35% | 16% | 11% | 14% |
| Nov 2024 | 9% | 8% | Mid-Market, 35% | 16% | 10% | 13% |
| Oct 2024 | 9% | 8% | Enterprise, 34% | 17% | 10% | 13% |
| Sep 2024 | 8% | 7% | Enterprise, 34% | 17% | 10% | 13% |
| Aug 2024 | 7% | 7% | Enterprise, 34% | 16% | 10% | 13% |
| Jul 2024 | 5% | 7% | Enterprise, 34% | 15% | 11% | 14% |
| Jun 2024 | 7% | 7% | Mid-Market, 35% | 14% | 11% | 14% |
| May 2024 | 6% | 8% | Mid-Market, 35% | 13% | 11% | 14% |
| Apr 2024 | 6% | 10% | Mid-Market, 37% | 14% | 11% | 15% |
| Mar 2024 | 7% | 11% | Mid-Market, 36% | 13% | 12% | 15% |
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