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21%
4% YoY
#2
Summary
- Vercel ranks #2 within the Web Hosting & Site Builders category, maintaining its position month-over-month.
- As of September 2026, 21% of organizations who have a vendor in the Web Hosting & Site Builders category use Vercel: up 4 percentage points from last year.
- Vercel has the highest adoption among micro-SMB companies (23%), compared to small-to-medium businesses (22%), mid-market (19%), and enterprise (19%).
- Vercel key capabilities include instant deployments, serverless functions, and agentic infrastructure, supporting full stack teams building and hosting modern websites, apps, and agents at scale.
Are businesses buying Vercel?
Key stats
21%
4% YoY
Mid-Market, 41%
14%
16%
#2
#1
Adoption Rates by company size
| Company size | Adoption rate |
|---|---|
| SMB | 22% |
| Mid-market | 19% |
| Enterprise | 19% |
About Vercel
Vercel is a frontend cloud platform that enables developers to build, deploy, and host web applications with serverless functions and edge computing. It provides instant deployments and global CDN infrastructure.
Procure Vercel with Ramp
See all vendors in Web Hosting & Site BuildersHave feedback?AI agents handle purchasing from source to payment. Employees buy faster. Finance controls every dollar.
- Matches POs to invoices automatically
- Manages intake, approvals, and vendor onboarding in one system
- Enforces policy controls before purchases are made
About this data
These insights come from Ramp’s procurement and renewal data, built on real-world transactions observed across our platform. Figures represent aggregated observations from Ramp Procurement and Renewals activity.
| Date | New adopter share | Competitor switch rate | Dominant FTE segment | Adoption rate (Enterprise) | Adoption rate (Mid-Market) | Adoption rate (SMB) |
|---|---|---|---|---|---|---|
| Aug 2026 | 15% | 16% | Mid-Market, 40% | 20% | 19% | 22% |
| Jul 2026 | 12% | 15% | Mid-Market, 40% | 20% | 19% | 21% |
| Jun 2026 | 15% | 15% | Mid-Market, 40% | 20% | 19% | 21% |
| May 2026 | 12% | 15% | Mid-Market, 41% | 20% | 18% | 20% |
| Apr 2026 | 13% | 15% | Mid-Market, 42% | 19% | 18% | 20% |
| Mar 2026 | 12% | 14% | Mid-Market, 42% | 18% | 18% | 19% |
| Feb 2026 | 10% | 14% | Mid-Market, 42% | 17% | 17% | 18% |
| Jan 2026 | 9% | 14% | Mid-Market, 42% | 17% | 17% | 18% |
| Dec 2025 | 9% | 14% | Mid-Market, 42% | 17% | 16% | 18% |
| Nov 2025 | 9% | 14% | Mid-Market, 41% | 17% | 16% | 18% |
| Oct 2025 | 9% | 14% | Mid-Market, 40% | 18% | 16% | 18% |
| Sep 2025 | 9% | 14% | Mid-Market, 40% | 18% | 16% | 17% |
| Aug 2025 | 10% | 14% | Mid-Market, 39% | 18% | 16% | 17% |
| Jul 2025 | 10% | 13% | Mid-Market, 40% | 19% | 15% | 17% |
| Jun 2025 | 9% | 13% | Mid-Market, 41% | 17% | 15% | 17% |
| May 2025 | 9% | 13% | Mid-Market, 39% | 17% | 14% | 17% |
| Apr 2025 | 10% | 13% | Mid-Market, 39% | 18% | 14% | 16% |
| Mar 2025 | 7% | 12% | Mid-Market, 40% | 17% | 13% | 16% |
| Feb 2025 | 7% | 12% | Mid-Market, 40% | 18% | 13% | 16% |
| Jan 2025 | 6% | 12% | Mid-Market, 40% | 18% | 13% | 16% |
| Dec 2024 | 7% | 12% | Mid-Market, 39% | 18% | 12% | 16% |
| Nov 2024 | 9% | 11% | Mid-Market, 39% | 18% | 12% | 16% |
| Oct 2024 | 8% | 11% | Mid-Market, 38% | 19% | 13% | 15% |
| Sep 2024 | 9% | 9% | Mid-Market, 38% | 18% | 12% | 15% |
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