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Momentum

Updated Mar 17, 2026
13%
arrow_upward3% YoY
#4

Summary

  • Momentum ranks #4 within the AI-First GTM (Agentic Systems) category, down 1 position month-over-month.
  • As of March 2026, 13% of organizations who have a vendor in the AI-First GTM (Agentic Systems) category use Momentum: up 3 percentage points from last year.
  • Momentum has the highest adoption among enterprise companies (33%), compared to mid-market (15%), small-to-medium businesses (11%), and micro-SMB (5%).
  • Momentum key capabilities include AI-powered sales automation, intelligent lead scoring, and predictive pipeline management, supporting revenue teams optimizing GTM performance.

Are businesses buying Momentum?

Key stats

13%
arrow_upward3% YoY
Mid-Market, 55%
8%
13%
#5
#3

Adoption Rates by company size

Company sizeAdoption rate
SMB11%
Mid-market15%
Enterprise33%

About Momentum

Momentum is an AI revenue orchestration platform that automates post-call workflows, CRM updates, and deal insights. It helps revenue teams reduce manual work and improve deal execution across sales and customer success.

About this data

These insights come from Ramp’s procurement and renewal data, built on real-world transactions observed across our platform. Figures represent aggregated observations from Ramp Procurement and Renewals activity.

DateNew adopter shareCompetitor switch rateDominant FTE segmentAdoption rate (Enterprise)Adoption rate (Mid-Market)Adoption rate (SMB)
Feb 20268%13%Mid-Market, 55%33%15%11%
Jan 20266%12%Mid-Market, 55%50%16%10%
Dec 202511%20%Mid-Market, 50%50%18%10%
Nov 202519%14%Mid-Market, 48%50%16%11%
Oct 202517%17%Enterprise, 52%50%16%11%
Sep 202513%18%Enterprise, 52%100%14%10%
Aug 20258%22%Enterprise, 56%100%14%10%
Jul 202523%33%Enterprise, 61%100%13%10%
Jun 202510%20%Enterprise, 63%100%12%9%
May 20256%25%Enterprise, 68%100%14%8%
Apr 202518%25%Mid-Market, 77%100%14%7%
Mar 2025Mid-Market, 77%0%13%6%
Feb 20257%Mid-Market, 57%0%14%7%
Jan 202527%Mid-Market, 62%0%13%10%
Dec 202414%Enterprise, 83%0%7%9%
Nov 2024Enterprise, 83%100%7%9%
Oct 2024Enterprise, 83%100%8%12%
Sep 202417%Enterprise, 85%100%8%13%
Aug 202417%Enterprise, 85%100%10%11%
Jul 2024Enterprise, 85%100%6%12%
Jun 2024Enterprise, 85%100%6%12%
May 202417%Enterprise, 86%100%7%14%

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