Screaming Frog
9%
arrow_downward1% YoY
#4
Summary
- Screaming Frog ranks #4 within the SEO/AEO intelligence category, down 1 position month-over-month.
- As of December 2025, 9% of organizations who have a vendor in the SEO/AEO intelligence category use Screaming Frog: down 1 percentage point from last year.
- Screaming Frog has the highest adoption among enterprise companies (21%), compared to mid-market (13%), small-to-medium businesses (7%), and micro-SMB (4%).
- Screaming Frog key capabilities include website crawling and auditing, technical SEO analysis, and site structure visualization, supporting comprehensive website optimization and search engine performance improvement.
Key stats
9%
arrow_downward1% YoY
Enterprise, 52%
3%
18%
#5
#3
Adoption Rates by company size
| Company size | Adoption rate |
|---|---|
| SMB | 7% |
| Mid-market | 13% |
| Enterprise | 21% |
About Screaming Frog
Screaming Frog is a website crawler that helps SEO professionals analyze on-site data. It identifies technical issues, broken links, and opportunities to improve site performance.
Don’t miss key shifts in business spend.
About this data
These insights come from Ramp’s procurement and renewal data, built on real-world transactions observed across our platform. Figures represent aggregated observations from Ramp Procurement and Renewals activity.
| Date | New adopter share | Competitor switch rate | Dominant FTE segment | Adoption rate (Enterprise) | Adoption rate (Mid-Market) | Adoption rate (SMB) |
|---|---|---|---|---|---|---|
| Dec 2025 | 3% | 18% | Enterprise, 51% | 21% | 13% | 9% |
| Nov 2025 | 8% | 18% | Enterprise, 51% | 22% | 13% | 9% |
| Oct 2025 | 4% | 19% | Enterprise, 52% | 25% | 13% | 10% |
| Sep 2025 | 3% | 19% | Enterprise, 52% | 24% | 13% | 10% |
| Aug 2025 | 3% | 20% | Enterprise, 52% | 26% | 13% | 10% |
| Jul 2025 | 4% | 21% | Enterprise, 53% | 27% | 14% | 10% |
| Jun 2025 | 6% | 21% | Enterprise, 55% | 28% | 14% | 9% |
| May 2025 | 5% | 22% | Enterprise, 56% | 31% | 14% | 9% |
| Apr 2025 | 4% | 24% | Enterprise, 54% | 32% | 15% | 9% |
| Mar 2025 | 1% | 25% | Enterprise, 54% | 30% | 15% | 9% |
| Feb 2025 | 10% | 26% | Enterprise, 53% | 31% | 16% | 9% |
| Jan 2025 | 5% | 26% | Enterprise, 54% | 29% | 15% | 8% |
| Dec 2024 | 1% | 28% | Enterprise, 55% | 30% | 15% | 9% |
| Nov 2024 | 5% | 40% | Enterprise, 55% | 31% | 15% | 9% |
| Oct 2024 | 8% | 41% | Enterprise, 56% | 31% | 15% | 8% |
| Sep 2024 | 5% | 42% | Enterprise, 56% | 32% | 15% | 8% |
| Aug 2024 | 4% | 41% | Enterprise, 54% | 32% | 15% | 8% |
| Jul 2024 | 3% | 43% | Enterprise, 52% | 31% | 15% | 8% |
| Jun 2024 | 5% | 47% | Enterprise, 46% | 26% | 14% | 8% |
| May 2024 | 3% | 50% | Mid-Market, 47% | 22% | 15% | 7% |
| Apr 2024 | 3% | 47% | Mid-Market, 49% | 19% | 13% | 6% |
| Mar 2024 | 5% | 46% | Mid-Market, 48% | 16% | 12% | 5% |
| Feb 2024 | 5% | 44% | Mid-Market, 49% | 14% | 11% | 5% |
| Jan 2024 | 6% | 48% | Mid-Market, 50% | 13% | 10% | 4% |