Snowflake
trending_upFast growing
workspace_premiumMost adopted
switch_access_shortcutMost switched to
61%
arrow_upward9% YoY
#1
Summary
- Snowflake ranks #1 within the Data Warehouses category, maintaining its position month-over-month.
- As of December 2025, 61% of organizations who have a vendor in the Data Warehouses category use Snowflake: up 9 percentage points from last year.
- Snowflake has the highest adoption among micro-SMB companies (63%), compared to small-to-medium businesses (62%), mid-market (61%), and enterprise (59%).
- Snowflake key capabilities include cloud-native data warehousing, multi-cloud deployment, and elastic scaling, supporting enterprise data analytics and machine learning workloads at scale.
Key stats
61%
arrow_upward9% YoY
Mid-Market, 49%
69%
39%
#1
#1
Adoption Rates by company size
| Company size | Adoption rate |
|---|---|
| SMB | 62% |
| Mid-market | 61% |
| Enterprise | 59% |
About Snowflake
Snowflake is a cloud data platform that simplifies data storage, processing, and analytics. It enables secure data sharing and scalability across multiple cloud providers.
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About this data
These insights come from Ramp’s procurement and renewal data, built on real-world transactions observed across our platform. Figures represent aggregated observations from Ramp Procurement and Renewals activity.
| Date | New adopter share | Competitor switch rate | Dominant FTE segment | Adoption rate (Enterprise) | Adoption rate (Mid-Market) | Adoption rate (SMB) |
|---|---|---|---|---|---|---|
| Dec 2025 | 69% | 39% | Mid-Market, 49% | 59% | 61% | 60% |
| Nov 2025 | 65% | 41% | Mid-Market, 49% | 60% | 60% | 59% |
| Oct 2025 | 74% | 40% | Mid-Market, 50% | 60% | 57% | 58% |
| Sep 2025 | 71% | 40% | Mid-Market, 50% | 61% | 55% | 56% |
| Aug 2025 | 48% | 39% | Mid-Market, 50% | 54% | 54% | 53% |
| Jul 2025 | 65% | 39% | Mid-Market, 48% | 54% | 54% | 53% |
| Jun 2025 | 53% | 39% | Mid-Market, 49% | 55% | 52% | 52% |
| May 2025 | 43% | 39% | Mid-Market, 49% | 50% | 53% | 52% |
| Apr 2025 | 55% | 40% | Mid-Market, 51% | 42% | 53% | 54% |
| Mar 2025 | 73% | 41% | Mid-Market, 50% | 43% | 53% | 53% |
| Feb 2025 | 71% | 39% | Mid-Market, 52% | 44% | 52% | 52% |
| Jan 2025 | 70% | 39% | Mid-Market, 54% | 44% | 52% | 51% |
| Dec 2024 | 61% | 37% | Mid-Market, 55% | 39% | 51% | 50% |
| Nov 2024 | 63% | 38% | Mid-Market, 55% | 41% | 51% | 49% |
| Oct 2024 | 69% | 39% | Mid-Market, 53% | 42% | 50% | 49% |
| Sep 2024 | 53% | 39% | Mid-Market, 55% | 40% | 48% | 50% |
| Aug 2024 | 57% | 37% | Mid-Market, 56% | 36% | 48% | 50% |
| Jul 2024 | 54% | 36% | Mid-Market, 58% | 36% | 46% | 50% |
| Jun 2024 | 34% | 33% | Mid-Market, 57% | 30% | 47% | 49% |
| May 2024 | 54% | 38% | Mid-Market, 53% | 33% | 48% | 51% |
| Apr 2024 | 46% | 35% | Mid-Market, 53% | 40% | 45% | 51% |
| Mar 2024 | 56% | 37% | Mid-Market, 50% | 42% | 46% | 50% |
| Feb 2024 | 52% | 37% | Mid-Market, 49% | 45% | 44% | 52% |
| Jan 2024 | 52% | 33% | Mid-Market, 48% | 36% | 44% | 53% |