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1%
#9
Summary
- Snowplow ranks #9 within the product analytics / CDP / event infrastructure category, maintaining its position month-over-month.
- Snowplow has an adoption rate of < 1% across all FTE segments (micro-SMB, small-to-medium businesses, mid-market, and enterprise).
- Snowplow key capabilities include real-time event collection, behavioral data modeling, and composable data infrastructure, supporting enterprise customer analytics and data warehousing.
Are businesses buying Snowplow?
Key stats
1%
Mid-Market, 88%
#9
#9
Adoption Rates by company size
| Company size | Adoption rate |
|---|---|
| SMB | 0% |
| Mid-market | 0% |
| Enterprise | 0% |
About Snowplow
Snowplow is a behavioral data platform that enables organizations to collect, process, and model event data from their digital products at scale.
Procure Snowplow with Ramp
See all vendors in Product Analytics / CDP / Event InfrastructureHave feedback?AI agents handle purchasing from source to payment. Employees buy faster. Finance controls every dollar.
- Matches POs to invoices automatically
- Manages intake, approvals, and vendor onboarding in one system
- Enforces policy controls before purchases are made
About this data
These insights come from Ramp’s procurement and renewal data, built on real-world transactions observed across our platform. Figures represent aggregated observations from Ramp Procurement and Renewals activity.
| Date | New adopter share | Competitor switch rate | Dominant FTE segment | Adoption rate (Enterprise) | Adoption rate (Mid-Market) | Adoption rate (SMB) |
|---|---|---|---|---|---|---|
| Aug 2026 | — | — | Mid-Market, 88% | 0% | 0% | 0% |
| Jul 2026 | 1% | — | Mid-Market, 84% | 0% | 1% | 0% |
| Jun 2026 | 1% | 0% | Mid-Market, 88% | 0% | 0% | 0% |
| May 2026 | 1% | 0% | Mid-Market, 88% | 0% | 0% | 0% |
| Aug 2025 | — | 0% | Mid-Market, 83% | 0% | 0% | 0% |
| Jul 2025 | — | 0% | Mid-Market, 83% | 0% | 0% | 0% |
| Jun 2025 | — | — | Mid-Market, 83% | 0% | 0% | 0% |
| May 2025 | — | 1% | Mid-Market, 83% | 0% | 0% | 0% |
| Apr 2025 | — | 1% | Mid-Market, 83% | 0% | 0% | 0% |
| Mar 2025 | — | — | Mid-Market, 83% | 0% | 0% | 0% |
| Feb 2025 | — | 1% | Mid-Market, 71% | 0% | 0% | 0% |
| Sep 2024 | — | 4% | Mid-Market, 71% | 0% | 0% | 0% |
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