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29%
24% YoY
#2
Summary
- Higgsfield AI ranks #2 within the Image & Video AI category, maintaining its position month-over-month.
- As of September 2026, 29% of organizations who have a vendor in the Image & Video AI category use Higgsfield AI: up 24 percentage points from last year.
- Higgsfield AI has the highest adoption among micro-SMB companies (31%), compared to small-to-medium businesses (30%), mid-market (26%), and enterprise (26%).
- Higgsfield AI key capabilities include AI video generation, image-to-video workflows, and controllable motion effects, supporting teams creating short-form visual content at scale.
Are businesses buying Higgsfield AI?
Key stats
29%
24% YoY
Mid-Market, 43%
27%
24%
#1
#1
Adoption Rates by company size
| Company size | Adoption rate |
|---|---|
| SMB | 30% |
| Mid-market | 26% |
| Enterprise | 26% |
About Higgsfield AI
Higgsfield AI is a generative AI video platform that helps creators produce cinematic social media and marketing videos from text prompts, images, and motion controls.
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- Enforces policy controls before purchases are made
About this data
These insights come from Ramp’s procurement and renewal data, built on real-world transactions observed across our platform. Figures represent aggregated observations from Ramp Procurement and Renewals activity.
| Date | New adopter share | Competitor switch rate | Dominant FTE segment | Adoption rate (Enterprise) | Adoption rate (Mid-Market) | Adoption rate (SMB) |
|---|---|---|---|---|---|---|
| Aug 2026 | 27% | 24% | Mid-Market, 43% | 26% | 26% | 30% |
| Jul 2026 | 35% | 24% | Mid-Market, 42% | 25% | 25% | 28% |
| Jun 2026 | 35% | 23% | Mid-Market, 43% | 24% | 23% | 26% |
| May 2026 | 32% | 21% | Mid-Market, 42% | 21% | 21% | 23% |
| Apr 2026 | 21% | 19% | Mid-Market, 42% | 19% | 18% | 19% |
| Mar 2026 | 19% | 17% | Mid-Market, 43% | 17% | 16% | 17% |
| Feb 2026 | 22% | 17% | Mid-Market, 49% | 16% | 15% | 15% |
| Jan 2026 | 15% | 15% | Mid-Market, 52% | 10% | 12% | 12% |
| Dec 2025 | 16% | 13% | Mid-Market, 54% | 7% | 11% | 10% |
| Nov 2025 | 10% | 12% | Mid-Market, 52% | 5% | 9% | 9% |
| Oct 2025 | 9% | 11% | Mid-Market, 51% | 5% | 8% | 8% |
| Sep 2025 | 6% | 10% | Mid-Market, 43% | 6% | 7% | 6% |
| Aug 2025 | 9% | 9% | Mid-Market, 52% | 6% | 5% | 5% |
| Jul 2025 | 4% | 9% | Mid-Market, 48% | 3% | 4% | 4% |
| Jun 2025 | 5% | 7% | Enterprise, 46% | 3% | 3% | 2% |
| May 2025 | 2% | 4% | Enterprise, 55% | 3% | 2% | 1% |
| Apr 2025 | 1% | 2% | SMB, 100% | 1% | 1% | 1% |
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