12%
arrow_downward7% YoY
#4
Summary
- Rattle ranks #4 within the AI-First GTM category, down 1 position month-over-month.
- As of April 2026, 12% of organizations who have a vendor in the AI-First GTM category use Rattle: down 7 percentage points from last year.
- Rattle has the highest adoption among mid-market companies (22%), compared to enterprise (< 1%), small-to-medium businesses (6%), and micro-SMB (2%).
- Rattle key capabilities include automated CRM updates, conversation intelligence, and workflow triggers, supporting sales productivity and pipeline hygiene at scale.
Are businesses buying Rattle?
Key stats
12%
arrow_downward7% YoY
Mid-Market, 95%
11%
7%
#4
#6
Adoption Rates by company size
| Company size | Adoption rate |
|---|---|
| SMB | 6% |
| Mid-market | 22% |
| Enterprise | 0% |
About Rattle
Rattle is a Salesforce automation platform that captures sales conversations and activities to automatically update CRM fields and trigger workflow actions.
Similar solutions
Don’t miss key shifts in business spend.
Have feedback?About this data
These insights come from Ramp’s procurement and renewal data, built on real-world transactions observed across our platform. Figures represent aggregated observations from Ramp Procurement and Renewals activity.
| Date | New adopter share | Competitor switch rate | Dominant FTE segment | Adoption rate (Enterprise) | Adoption rate (Mid-Market) | Adoption rate (SMB) |
|---|---|---|---|---|---|---|
| Mar 2026 | 11% | 7% | Mid-Market, 95% | 0% | 22% | 6% |
| Feb 2026 | 15% | 7% | Mid-Market, 94% | 0% | 24% | 6% |
| Jan 2026 | 16% | 6% | Mid-Market, 94% | 0% | 24% | 6% |
| Dec 2025 | 13% | — | Mid-Market, 94% | 0% | 23% | 5% |
| Nov 2025 | 6% | — | Mid-Market, 94% | 0% | 22% | 5% |
| Oct 2025 | — | — | Mid-Market, 94% | 0% | 23% | 6% |
| Sep 2025 | 13% | — | Mid-Market, 93% | 0% | 29% | 7% |
| Aug 2025 | 33% | — | Mid-Market, 94% | 0% | 29% | 7% |
| Jul 2025 | — | — | Mid-Market, 93% | 0% | 30% | 6% |
| Jun 2025 | 5% | — | Mid-Market, 93% | 0% | 32% | 7% |
| May 2025 | 24% | — | Mid-Market, 91% | 0% | 37% | 8% |
| Apr 2025 | 8% | — | Mid-Market, 91% | 0% | 34% | 9% |
| Mar 2025 | 21% | — | Mid-Market, 90% | 0% | 36% | 10% |
| Feb 2025 | — | — | Mid-Market, 90% | 0% | 34% | 11% |
| Jan 2025 | — | — | Mid-Market, 88% | 0% | 39% | 13% |
| Dec 2024 | — | — | Mid-Market, 88% | 0% | 44% | 19% |
| Nov 2024 | 8% | — | Mid-Market, 89% | 0% | 44% | 20% |
| Oct 2024 | 40% | — | Mid-Market, 88% | 0% | 50% | 22% |
| Sep 2024 | 33% | — | Mid-Market, 87% | 0% | 48% | 24% |
| Aug 2024 | 33% | — | Mid-Market, 86% | 0% | 50% | 26% |
| Jul 2024 | — | — | Mid-Market, 87% | 0% | 53% | 28% |
| Jun 2024 | 20% | — | Mid-Market, 87% | 0% | 56% | 29% |
| May 2024 | 40% | — | Mid-Market, 87% | 0% | 64% | 29% |
| Apr 2024 | 20% | — | Mid-Market, 87% | 0% | 62% | 29% |
Have feedback?
Share your feedback, suggest improvements, or tell us what vendors you'd like to see covered next.