Accountants are all in on AI: Key insights from Intuit Connect 2025
- 1. From AI hype to hands-on adoption
- 2. Moving past the fear of AI
- 3. AI finance tools can help — in more ways than you’d expect
- 4. The future of accounting is still human
Intuit Connect in Las Vegas proved why it remains the premier event for forward-thinking accountants in 2025. From standing-room-only sessions on practical AI use cases, nonstop booth traffic, lively dinners with accounting partners, and friendly Topgolf showdowns, the energy around Ramp and the future of accounting was unmistakable.
And across conversations with Ramp accounting partners, one theme resonated everywhere: AI is reshaping the accounting profession. Here are the biggest takeaways shaping the next chapter of AI in accounting:
1. From AI hype to hands-on adoption
If 2024 was the year of AI hype, 2025 has become the year of AI action. At Intuit Connect, attendees echoed what Jason Staats articulated so clearly in his session, AI that Actually Works. To move forward as an industry, accountants must shift from abstract excitement to tangible experimentation.
Ramp’s Accounting Partner Managers on site heard the same message repeatedly: firms want to understand how AI fits into everyday accounting workflows, from personal admin to month-end close. Staats emphasized the importance of demystifying AI by testing it in daily administrative tasks, like checking emails and analyzing spreadsheets. This will give accountants the confidence they need to leverage AI for more strategic work. Partners shared plenty of AI optimism, but also healthy skepticism, especially around accuracy, safety, and the need for human oversight.
Nonetheless, the firms gaining the most value from AI are those that aren’t waiting for perfect solutions. They’re testing real AI workflows, rethinking internal processes, and embracing a culture of iteration. As Staats noted, “The power of AI is in its open-endedness.”
2. Moving past the fear of AI
If experimentation is the first step in AI adoption, the next is developing the mindset to use it as a competitive advantage. As client advisory services (CAS) become a core growth driver for accounting firms, AI can boost efficiency so staff has more time to focus on higher-value advisory work. A standout perspective came from long-time Ramp partner K.C. Eames, director of CAS at Dark Horse CPAs, who framed AI not as a threat but as a multiplier for firms that lean in.
“Whatever you think about AI will most likely be true for you. If you believe AI will amplify your talent, it will. If you fear it will take your job, it probably will."
K.C. Eames, Director of CAS, Dark Horse CPAs
“To me, AI serves a few purposes,” she explained. “It does some of the work for us, it helps us do our human work better, and it helps train new staff.” In CAS practices, that combination is powerful. When AI suggests categorizations, flags anomalies, or explains why a transaction looks unusual, it not only speeds up expense processing but also helps the team learn accounting best practices without adding significant overhead.
Crucially, Eames emphasized that AI becomes more valuable the more accountants use it. It improves through feedback, correction, and ongoing engagement. “Our journey with AI should be seen as a two-way learning relationship,” she said. “We are learning how to use it, while it is learning through our use of it.”
Her advice for hesitant firms: don’t abandon AI because the first answer isn’t perfect. “Whatever you think about AI will most likely be true for you. If you believe AI will amplify your talent, it will. If you fear it will take your job, it probably will,” she said.
3. AI finance tools can help — in more ways than you’d expect
Some of the best moments at Intuit Connect happen offstage during candid conversations with partners who surprise us with how Ramp fits into their daily lives.
Ramp accounting partner Sylvia Lamas, CEO and founder of Construction Solutions, popped by the booth to grab some swag and share how Ramp turned a near-disaster into a win in Las Vegas. “I use Ramp every day,” she said. “But my best story is actually from Intuit Connect.”
“It could have been a very bad day. But Ramp made it a very good one.”
Sylvia Lamas, Founder and CEO, Construction Solutions
Lamas explained that her daughter forgot her purse in a cab, leaving them scrambling to find a way to track the lost item. Through Ramp’s automated SMS feature, Ramp immediately texted her the cab vendor, the time of purchase, and the exact payment amount. With that information, she was able to call the cab company, track down the driver, and get her daughter’s valuable items back. “It could have been a very bad day,” she said. “But Ramp made it a very good one.”
It’s a small story, but one that illustrates the bigger vision behind Ramp. Ultimately, the technology that will stand the test will be able to “think” alongside accountants, giving them the capacity to focus on their clients, log off earlier, or find their missing purse in Vegas.
4. The future of accounting is still human
Intuit Connect 2025 reinforced what the industry’s leaders already know: firms aren’t just adapting to AI — AI is shaping their future trajectory. And the firms pulling ahead are those embracing AI-powered accounting tools so they can double down on human judgment, strategic thinking, and client relationships.
At Ramp, we’re proud to support this evolution with technology that saves time, strengthens financial insights, and helps accountants focus on the high-impact work that truly differentiates their practices. The future of accounting isn’t just automated. It’s smarter, more strategic, and more human than ever.
Want to learn more about how Ramp can save your clients time and money? Get in touch with a channel partner manager.
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