Microsoft Advertising is an advertising platform that provides ad solutions for businesses of all sizes. They offer tools and services to help businesses create and distribute ads across various platforms such as Bing, Microsoft News, Outlook and more. Microsoft Advertising has a user-friendly interface that allows businesses to customise their ads and target specific audiences, resulting in a more effective advertising campaign. Additionally, Microsoft Advertising provides valuable insights and analytics to help businesses understand their ad campaign's performance, allowing them to make data-driven decisions for their business.
- Search Ads - target audiences based on their search behaviour on the Bing search engine and other partner sites.
- Display Ads - visual ads that can be placed on websites and apps that are part of the Microsoft Audience Network.
- Dynamic Remarketing - shows ads to people who have previously visited a business's website.
- Microsoft Advertising Intelligence - a tool that helps businesses analyse and choose the right keywords for their ad campaign.
- LinkedIn Ads - target ads to LinkedIn users based on their job title, company, industry and more.